Caitlin Dowling

Blog Author

Caitlin Dowling

Caitlin is a content marketing manager who loves telling small business success stories. When she’s not tweeting at industry influencers, you can find her crafting pickles and exploring San Francisco.

Employee Goal Setting

January 20, 2017

How to Increase Employee Efficiency in 2017 with Goal Setting

Now that January’s more than half way through, how are you feeling about the resolutions you made on the first? Can’t quite remember what you aimed to achieve? Didn’t quite get around to setting any goals? That’s okay — it’s not too late for you to optimize 2017 to improve employee productivity. To get started […]


December 20, 2016

Why You Should Consider Offering a 401(k) Plan in 2017

If you’re like most, the final days of December have us thinking of all things 2017 and how we can make personal improvements in the new year. In addition to goal setting around ever-popular wellness, financial health often tops many resolution lists. After spending more than we traditionally do on gifts, outings and events, January […]


December 15, 2016

What regulatory changes are expected from the new President and Congress?

Yesterday, Zenefits hosted a town hall style webinar about possible legislative and regulatory changes from the incoming Trump administration that would impact small businesses — and to offer advice as to how you should prepare. The discussion was led by our own Chris Massey, Zenefits’ vice president of government relations and public policy, and joined […]


July 21, 2016

6.5 Essential Reads To Gift Your Growing Team

Whether you’re forming a new team or growing an existing one, a key component to any organization’s success is sharing a mutual understanding of business priorities. Different teams may focus on different initiatives, but a well oiled organization keeps their eye on the same finish line. As a leader, getting your team on that same […]


July 2, 2016

Zenefits Back to Business Tour: Denver–Family First and Confidence in Compliance

Averaging 300 days of sunshine a year, Denver, CO is nothing short of radiant. Earlier this week, our team migrated to the Mile High City to connect with local customers and hear firsthand stories of their evolution as small businesses. Themes of team expansion, benefits enhancements and streamlining practices were strident throughout our days in […]


June 24, 2016

Back to Business Tour: Atlanta — A Hotbed for Technology, Transparency and Team Building

Ranking on Forbes’ Top 5 Places for Business and Careers, there’s no denying that Atlanta is a city on fire. This vibrant metropolis is bustling with innovators, fast growing businesses, not to mention some of the most lip smackin’ BBQ in the country — making our stop in the A-T-L nothing short of invigorating. During […]