Dan Marzullo

Blog Author

Dan Marzullo

As a professional copywriter, Dan produces strategic marketing content for startups, digital agencies, and established brands. He helps organizations tell stories, achieve online presence, and builds brands that communicate with their customers. Dan is also a regular contributor to Forbes. He started writing after his first professional role as a health promotions coordinator for a local family physicians office.


June 27, 2019

How Do I Rescind a Job Offer Letter?

A lot can happen in the time period between interviewing a prospective employee and their first day on the job. What if they don’t pass their background check? Will you have to start the interview process over again from the beginning?  When issues do arise, questions can add up, making the way forward unclear. Here […]


June 19, 2019

How to Attract and Retain Qualified Workers

Hiring qualified employees is challenging, but retaining qualified employees could be harder. As much as 20% of turnover occurs in the first 45 days on the job, and 4% of new hires won’t come back for a second day of work if day one was disastrous. It’s important for businesses to figure out how to […]


June 13, 2019

How to Decrease Employee Turnover

One of the most common complaints from business owners is a lack of employee loyalty. The turnover rate is too damn high. The data suggests they’re right. A study from the Work Institute estimated that 42 million — one in four, employees — left their jobs in 2018. Yet, the same study suggests that nearly […]


June 7, 2019

3 Employee Evaluation Examples

Conducting employee evaluations can be a daunting task for even the most experienced managers. Delivering necessary–and sometimes difficult–feedback, while maintaining a good rapport with your employees can be tricky, but it’s not impossible.   A good practice is to start the conversation with positive feedback about the employee’s performance before moving on to the areas […]


May 30, 2019

Is Asking for a Salary History Going Extinct?

If you recently applied for a job in certain states, you may have noticed that you were not asked to divulge your salary history. That’s because certain states have passed a ban on asking job applicants their past salary history in an attempt to end discriminatory practices toward marginalized people groups in the workforce and […]


May 24, 2019

What are the Pros and Cons to a Contingent Workforce for Small Business?

Need some extra help on a big project? Looking for someone to lighten the load? A contingent workforce is a cost-effective way for small businesses to make the most of their manpower. What is considered a Contingent Worker? A contingent worker is a temporary outsourced employee,  such as a freelancer, contractor, or consultant. They can […]


May 23, 2019

Should You Disclose Your Salary History?

This is a tricky question and, unfortunately, there is no single “right” answer. In fact, the answer actually depends on the location of the company where you’re interviewing since several — though not all — states have banned asking for a salary history. So what are the pros and cons of revealing this information to […]


May 15, 2019

How to Respond to a Counter Offer Letter

You know that feeling when you found the perfect person for an open job. You send an offer letter and then…here comes to the counter offer. When it comes to the hiring process, salary negotiation and counter offers can be a bit tricky. Consider these tips and best practices for navigating this part of the […]

healthy lifestyle for open enrollment

May 15, 2019

Everything You Need to Know for Open Enrollment 2020

Open enrollment 2020 is nearing. That means it’s time to check in with your current health insurance status. While we’re still squarely in 2019, it’s never too early to get prepared, know the dates—and plan.  Whether you’re buying for an individual or a family, here’s everything you need to know about open enrollment 2020 from […]


May 13, 2019

How Long Is the Hiring Process for Small Businesses?

Finding qualified talent can be a challenge, especially for small businesses. The process can be tedious, expensive and time consuming, and the difficulty is often exacerbated when unemployment is low. A recent survey found that 60% of business owners are hiring or trying to hire, and of those employers, 90% reported finding few to no […]


May 9, 2019

Compensation Management: Salary Benchmarking and Beyond

Many small businesses assume they don’t need to worry about compensation management. But no matter the size of your company, it shouldn’t be put off. Salary data surveys are a good first step to determine pay scales for a wide range of positions. Note that survey data should be collected by a third party rather […]


May 3, 2019

Do Employers Have to Pay for Unused Vacation Time?

When it comes to vacation, employers often have several questions. “How much should time off should I offer?” “Is it time to update our vacation policy?” “Will I need to pay out any unused vacation time?” If you’re puzzled, you’re not alone. Rules and regulations around paid time off generally — and paid vacation more […]