As a professional copywriter, Dan produces strategic marketing content for startups, digital agencies, and established brands. He helps organizations tell stories, achieve online presence, and builds brands that communicate with their customers. Dan is also a regular contributor to Forbes. He started writing after his first professional role as a health promotions coordinator for a local family physicians office.
The Digital Era has revolutionized our workspaces and our work schedules. We can be “on call” around the clock, which sounds great for employers—but not so much for employees. Entrepreneurs and small business owners are at an even higher risk of abusing flexible work schedules. It’s not uncommon for small business owners, startup founders, and […]
A floating holiday symbolizes more than just a day off for your employees. Therefore, it can be a competitive edge for businesses when trying to recruit and retain employees, especially when turnover rates are rising year after year. For many businesses, small and large alike, a floating holiday can be an attractive bonus aspect to […]
As soon as someone Googles your company, enters your office building, or experiences any other interaction with your organization, they form an idea of your culture—for better or worse. A good office culture is absolutely crucial to economic success, innovation, and attracting top talent. Fortunately, you have a lot of control over your office culture, […]
If you were expecting a trickle of millennial employees entering the workforce, you were wrong. It’s more like a tidal wave. As of last year, millennial employees officially comprise the largest generation in the U.S. labor force. It’s no wonder so many small business owners and HR departments are diving deep to understand what makes this […]