How can a company build a performance review process?

First, an employer ought to establish what the company’s goals are before creating performance reviews. Then the company can decide whether it wants performance reviews to be top-down (manager to direct report), peer review-style (peer-to-peer), or 360 style (with different members of the organization at different levels providing anonymous feedback throughout the review process). Leadership, management involvement, focus groups, and trial and error can help the company to determine the most effective method of performance reviews.