Known for being able to craft a well-oiled content marketing machine, Amy Higgins excels at creating memorable content that increases brand awareness and generates quality leads. With close to a decade in the tech industry, Amy specializes in content strategy including demand gen, influencer strategy, and social media optimization. Currently, Amy works with Sojern as their Director of Content Marketing. However, her first job was full-time job was working as a stitcher at Galveston Island Outdoor Musicals. When she’s not online, you can find her at the opera, hiking the tallest mountain, diving the bluest waters, or on the hunt for the latest foodie craze. @AmyWHiggins