As a professional copywriter, Dan produces strategic marketing content for startups, digital agencies, and established brands. He helps organizations tell stories, achieve online presence, and builds brands that communicate with their customers. Dan is also a regular contributor to Forbes. He started writing after his first professional role as a health promotions coordinator for a local family physicians office.
As soon as someone Googles your company, enters your building, or experiences any other interaction with your organization, they form an idea of your office culture—for better or worse. A good office culture is absolutely crucial to economic success, innovation, and attracting top talent. Here's how to build yours.
As of last year, millennial employees officially comprise the largest generation in the U.S. labor force. It's no surprise many small business owners and HR departments are diving deep to understand what makes this generation of workers tick. Here's what Millennial employees look for in their hr software and beyond.