Workest Weekly: Best Countries for Outsourcing in 2023, Top Childcare Benefits to Offer Your Employees, How Cross-training Benefits Your Company and Workers

Welcome to Workest Weekly — a newsletter for small business owners, HR leaders, and their growing teams.


Holiday greetings to our wonderful readers! We hope you get some time to relax with family and friends over the next couple of weeks. The holidays won’t end when December does — take a look at our list of fun, informal “holidays” throughout 2023 that provide creative engagement opportunities. Plus, we take a closer look at how employee resource groups can benefit both your workers and your company. Finally, many working parents find themselves needing to make special arrangements for childcare this time of year. Check out our list of the top childcare benefits to offer your employees that will help them all year round.

Small Business and HR Compliance dates this week:

December 21

First Day of Winter: #WinterSolstice Winter is here!

December 24

Christmas Eve: Christmas Eve is the day before the religious Christmas festival commemorating the birth of Jesus. Don’t forget to leave out cookies for Santa too!

December 25

Christmas Day: Merry Christmas! Wishing you joy and holiday cheer!

The Best "Holidays" for Creative Engagement Opportunities in 2023
Whether you’re looking to better engage your employees or to boost your social media profile, this list of holidays offers fun and unique opportunities.

The Best “Holidays” for Creative Engagement Opportunities in 2023

As anyone on social media may have noticed, there’s been a rise in “holidays” in recent years — but not the official, sanctioned by the government kind of holiday. These are more fun, lighthearted, and awareness-driven kinds of holidays. Whether you’re looking to better engage your employees or to boost your social media profile, there are a number of directions you can go with any of these given holidays.


5 Best Countries for Outsourcing in 2023.
The 5 top places to outsource to in 2023 include tried-and-true solutions and some new regions, each with its own pros and cons.

5 Best Countries for Outsourcing in 2023

Outsourcing is nothing new — but with sluggish supply chains, many companies are looking to reassess where they outsource specific operational tasks. From IT development and manufacturing to digital marketing and HR compliance, there are dozens of countries and firms to choose from. So, where do you start? Use this guide to discover the best countries for outsourcing in various fields.


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Employee resource groups demonstrate that a company supports employees’ personal and professional contributions and well-being. Learn more about the benefits of these groups.

Can Employee Resource Groups Bolster Productivity and Retention?

Business leaders can help employees build relationships and seek support from their peers, while at the same time, boosting productivity and retention among staff. The path to achieving these goals may be employee resource groups, or ERGs. When staff are involved in ERGs at work, they’re getting support and making connections at the office. This can create a strong incentive to stay put if there’s a temptation to look for another job.



If unaddressed, stress can adversely impact working parents’ health and productivity — and the company’s bottom line. Here are the top 5 childcare benefits to offer your workers.

Top Childcare Benefits to Offer Your Employees

Most people with children are employed. Specifically, 71.2% of mothers and 92.5% of fathers with children under 18 were working in 2021. Given those majority numbers, you likely employ working parents. But are you supporting them as best as you can? Here are the issues that research shows parents are most concerned about — and the best types of benefits you can offer them.



Cross-training is a best practice that every employer should leverage. Discover top tips for how to implement a successful cross-training program.

What Is Cross-training and How Can It Benefit Your Company and Employees?

Cross-training purposefully should be the norm. Providing every employee with an opportunity to stretch their professional knowledge benefits them and the organization. In addition to building skills, staffers may find a new area of interest; renewed commitment to the company; and build networks outside their work group. But the benefits of cross-training aren’t just for staff members. Companies that actively cross-train workers see these same benefits and more.



Could TikTok be a great way to recruit employees? Find out more and decide if it may be an effective tool for companies looking to hire new workers.

Is TikTok a Good Recruiting Tool for Business?

Social media platforms vary and attract different generations and types of people. If a business is looking to bring in talent from Generation Z, the most common virtual recruiting tools may not quite cut it. According to a survey, fewer than 20% of Gen Zers are spending time on LinkedIn — but about 20% of them spend 5 hours a day on TikTok. Companies have the chance to promote their services and products to more than 700 million users on TikTok.


POPS The People Podcast

The POPS! Podcast by Zenefits helps small business leaders build people teams and succeed in the new world of work.

Why Does Cybersecurity Matter for Today’s HR Professionals?

Only a decade ago, HR teams had to be careful of leaving sensitive employee information on a copy or fax machine. Technology has changed drastically since then, making cybersecurity a much more real issue.

Lourdes Rivera, Senior Director of People at Electric, shares why cybersecurity matters for HR professionals.



This HR recommendation engine helps HR leaders or business owners discern whether a PEO, HRIS, or in-house HR solution is best for their business.

The HR Recommendation Engine

Struggling to know which HR solution would work best for your unique business?

With so many options — Professional Employer Organizations (PEOs), Human Resource Information Systems (HRISs), or even in-house teams — it can be tricky to determine what’s best for your workforce.

Use this ‘recommendation engine’ to discover the best HR solution for your business.


Attracting #TopTalent in Today’s Evolving #Workforce via @Zenefits #CandidateAttraction #Hiring

— Contract Recruiter
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